For coaches

Coach hybrid athletes. Without coaching their app.

FormBase is an adaptive iOS training app for athletes who lift AND run. You build a program once, send it to your client, and the engine handles the day-to-day weight progression, zone updates, and body-flag adjustments. You stay focused on the strategic call, not on logging for them.

§ 01 — What the engine does so you don't have to

The engine carries the routine decisions.

Adaptive lifts. Hit the rep range, weights go up. Miss it, the prescription holds. No "should I bump them this week?" decisions for routine sessions.
Adaptive zones. Z2, Z3, Z4 paces recompute from Strava-synced runs. Your client's "easy pace" stays current without your touch.
Body flags. Athlete marks a sore knee, the next prescribed session softens automatically.
Block-based plan. You author phases (build, peak, taper) once. The athlete sees the same week-by-week structure you do.
Honest projections. Race goals are flagged "out of reach" when the projection says so, so you can have the right conversation in week 4 instead of week 14.

§ 02 — Capabilities

What the trainer side gives you.

L

A public listing

Bio, headline, specialties, hourly rate, modalities, optional photo. Toggle public or hidden any time. Athletes browse and request you.

P

Program drafts

Build full multi-phase programs in the same editor athletes use. Save as drafts per client, send when ready.

C

Athlete CRM

Filterable client list by status, modality, at-risk flag. Per-client dashboard with adherence, weight changes, Strength Score, run zones, Hyrox projection.

✓

Consent built in

Your CRM dashboard is empty until the athlete flips "Share training data" on. They control it, can revoke any time.

§ 03 — How it works

Five steps from sign-up to first program sent.

I.

Switch to trainer

Settings → Account → Switch to trainer. You can switch back any time.
II.

Set up listing

Name, headline, photo, specialties, modalities, optional hourly rate. Hidden while you tweak, listed when ready.
III.

Athletes request

They browse the marketplace, find you, send a coaching request. You see a "Pending" chip in your Clients tab.
IV.

Accept and build

Draft a program for the client in the editor. Send it as an assignment when it's ready.
V.

They accept

It lands in their library. If they enable the share-data toggle, their adherence and adaptations show up in your CRM.

§ 04 — What FormBase is not

Three things we don't do.

§ 01

Not an employer

You're an independent coach. Your relationship with the athlete is yours; we don't broker, mediate, or take a cut.

§ 02

Not a payment processor

Payment and scheduling happen off-platform via whatever you use today (Stripe, Venmo, bank, cash).

§ 03

Not a vetter

We don't verify credentials. The listing is your honest representation; misrepresenting credentials is a Terms violation that can get you removed.

§ 05 — Pricing

Free for trainers during pre-launch.

We're not promising it stays free forever (taking a thin marketplace fee at scale is plausible) but the current commitment is: no fees, no payment-processing markup, no listing fees.

§ 06 — Privacy is the differentiator

Athlete-controlled visibility, by default.

Most coaching apps assume the trainer always sees everything. FormBase inverts that:

You get an empty CRM card until the athlete enables "Share training data" per relationship.
The athlete sees a clear toggle in their profile. They can switch it off mid-session if they want.
Coaching messages and body-flag injury notes are not visible to you unless the athlete flips the toggle on.
Strava-imported runs are never shared with trainers, per Strava's API Agreement. Only data the athlete logs manually in FormBase or imports from non-Strava sources (e.g., Apple Health) can be shared.

This is awkward at first ("how do I program if I can't see anything?") but it means athletes trust you with what they choose to share. Read the privacy policy for the full data model.